Grandfly’s summer-themed corrugated display creates a cool, branded destination in the skincare aisle. Custom printing and structural design instantly communicate freshness and protection.

SHENZHEN, China – May 27, 2026​ – As summer approaches, the battle for attention in the skincare aisle is heating up.

Brands are under pressure to deploy eye-catching displays that convey freshness and sustainability without blowing the budget. Grandfly, a leading manufacturer of corrugated POP displays, is addressing this need with its latest range of lightweight, high-impact paper display stands specifically engineered for summer skincare promotions.

Table of Contents

• Summer-themed Corrugated Display for Skincare Promotions
• Why Paper Beats the Heat (and the Competition)
• Sustainability as a Silent Salesperson
• Case in Point: Rapid Deployment for a Sun Care Launch
• Grandfly’s View on Retail Merchandising

Summer-themed Corrugated Display for Skincare Promotions

Close-up of the display’s lightweight yet sturdy construction and high-quality graphics. The wave-cut design and cool color palette visually reinforce the summer skincare promise.

Summer skincare shopping is driven by immediate needs: sun protection, hydration, and oil control. In a crowded retail environment, traditional metal or acrylic displays often fall short—they are costly to ship, difficult to reconfigure for seasonal campaigns, and lack the “natural” aesthetic that resonates with modern consumers. Grandfly’s corrugated displays offer a nimble alternative, combining high-quality CMYK printing with structural designs that evoke the crisp, clean feel of summer. Customizable with beach, water, or botanical motifs, these units transform standard shelf space into a branded destination that captures the season’s mood.

Why Paper Beats the Heat (and the Competition)

Unlike permanent fixtures, Grandfly’s displays are designed for agility. Their flat-pack design slashes shipping and storage costs by up to 80% compared to bulky traditional units, allowing brands to deploy large-scale promotions across multiple regions quickly. Assembly is tool-free, enabling store staff to set up displays in minutes—a critical advantage for time-sensitive summer pop-ups and seasonal resets. The high-strength corrugated board ensures stability even in high-traffic areas, while the matte or glossy finish options provide a premium look that elevates mass-market skincare brands.

Sustainability as a Silent Salesperson

In the beauty sector, where eco-credentials are increasingly a purchase driver, Grandfly’s use of FSC-certified papers and recyclable materials adds a powerful layer to the brand story. A display made from renewable resources subtly communicates a commitment to the planet, aligning perfectly with the “clean” and “natural” positioning of many summer skincare lines. This green appeal, combined with the display’s 100% recyclability post-use, makes it an ideal choice for retailers and brands aiming to reduce their environmental footprint without compromising on visual impact.

Case in Point: Rapid Deployment for a Sun Care Launch

Real-world implementation of a Grandfly display for a leading sunscreen brand, contributing to a 22% lift in impulse purchases during a summer launch campaign.

In a recent campaign for a leading sunscreen brand, Grandfly designed a tiered floor display that held over 100 units of various SPF products. The structure featured wave-like cutouts and a cool blue color scheme, creating a “cooling” visual effect on the sales floor. Shipped flat, the displays were assembled in-store in under five minutes, enabling the brand to achieve nationwide shelf presence within a week of launch. The client reported a 22% lift in impulse purchases compared to their previous plastic display, attributing the success to the display’s ability to stop traffic and communicate the product’s key benefits instantly.

Precision manufacturing at Grandfly’s facility ensures high-quality, reliable displays that are shipped flat for global retail-ready deployment.

Grandfly’s View on Retail Merchandising

“The future of retail merchandising lies in solutions that are both visually striking and operationally efficient,” said a Grandfly spokesperson. “Our corrugated displays for summer skincare prove that you don’t need heavy, expensive hardware to own the aisle. By combining innovative engineering with on-trend graphic design, we give brands the flexibility to launch, test, and scale their promotions with minimal risk and maximum impact.”

For brands looking to make a splash this summer, Grandfly’s paper displays offer a cooler, smarter way to compete.

About Grandfly

Grandfly (Shenzhen Grandfly Display Products Co., Ltd.) is a specialized manufacturer of custom corrugated POP displays, paper counters, and promotional packaging. With a focus on retail-ready solutions for the cosmetics, FMCG, and electronics industries, Grandfly serves global brands from its production facilities in Shenzhen, China. The company is known for its expertise in combining structural design with high-quality printing to create cost-effective and eco-friendly retail experiences.

Media Contact:
Email: info@grandfly.com
Website: www.grandfly.com